DAVID WHITE

Content Marketing Director, connective3

Link Builder | Digital PR | Content Marketer

David has led PR and outreach strategies for some of the globe’s biggest brands. With a background in business management and marketing, David has a deep understanding of the wider marketing mix and how this contributes to our clients’ bottom line.

Link building can and should, deliver more than just ‘links’

Digital PR isn’t just about “building links” to improve rankings.

Digital PR is about:

Making a brand famous
Changing consumer perceptions
Selling products
Increasing brand awareness

By taking a strategic and creative approach to link building I will explain how to implement an always-on approach to achieve the above whilst making every aspect of your business digital first.