All your digital marketing questions, answered by the TAD speakers

Yes, 100%. Even if you are not doing a website migration, the URLs with and without a forward slash (/) are technically different URLs to...

Usually the purpose is, if there were some things that don't help the business to develop. As an example... A migration from Magento to...

So let's see. First of all, a successful migration is when you don't lose traffic from the asset SEO perspective and if you do lose a...

It depends on the company and how huge the company is. But usually the ecommerce migration team are... SEOs Developers Marketing manager...

When doing any ecommerce migration, there are always risks. That's important to understand. You can't guarantee that there won't be any...

And my usual answer is that, if it's a small business owner, don't go with Magento because it's going to be really expensive. Then you...

For me, what I mean by communication is that everybody knows what they're doing and everybody knows their responsibilities. In the task...

I think, as our attention is becoming more and more dispersed, the more social networks that come about the more different media channels...

For me, an influencer is your very own creative marketing and sales department. I mean, if you're looking at many other brands, or...

How are you outreaching to that influencer? If you're mass emailing random people, you're not addressing them by their name. You're only...

I think there's no denying that there's certain topics on Instagram that are more popular than others. People are genuinely interested in...

Dropbox. Get all the content sent over to you from the influencer and ask them, once they've posted to also send you the content to...

Two ways... 1. You've got obviously Instagram DM. So you've got the ability to just direct message that influencer on whatever platform...

How do I choose which products to promote if I was an influencer? That's based on how I've nurtured my audience over time. If I've just...

Instagram algorithm is diminishing and is diminishing every single year. The news feed is becoming more saturated. Billions of people are...

So... How big is the brand? How big is your pocket? What results do you want? How much content do you want? When you walk into a shop,...

I think if they can try an intern, try and get experience in any kind of PR agency, I suggest the bigger the agency, the more you'll...

Oh, I think this ties definitely back into understand what the emotion is behind what you're doing. If you think about anything that's...

I don't think it's just that, no. I think it can be an element of it, especially in today, but today's industry, I would say......

I think this goes back to making sure that the way you portray yourself is authentic. I think if you have to sit and and think... 'oh, I...