Do you need to have a personality on social media that fits in with your job?



I think this goes back to making sure that the way you portray yourself is authentic. I think if you have to sit and and think... 'oh, I don't think that I've got the personality for this', that's probably not the case.


I think that you just need to make sure that you are posting...


  • Things that are relevant to you.

  • You're comfortable doing.

  • You following people that are relevant to you and you think you could engage with as well.


I think otherwise, you can get quite quickly lost.


Also, you're not going to really achieve anything of it because people are building a relationship with someone that's not real. It's facade you're putting out on social media.


I think it's quite difficult, but it's trying to strike that balance of something that is authentically you, but something that you know, you can offer a fresh perspective on, and that's just based on the way that you think or what you've done or the way you want to articulate yourself online.


Answered by: Alex Hickson


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